Initial Launch of Willard Alonzo Stanback, P.C. – “BUILDING ON IDEAS”®
Over a year before Sega Channel ceased operations, Willard approached its management with a proposition. He suggested that he leave the company and create his own firm, which would represent Sega Channel in exchange for an agreement to send some of its work to his new firm. Management agreed and Willard Alonzo Stanback, P.C. secured its initial client. Other clients secured the firm’s services as it set up operations in New York City, Philadelphia, and Washington, DC. The firm’s clients were as varied as their legal needs, including (A) the licensing of rights in music from composers and artists, (B) the patenting of window screen technology and hand exercising devices, (C) the securing of rights in works produced by independent contractors, (D) the forming and governing of LLCs and other entities, (E) the operating of web-based businesses, and (F) the technological advancement of cable programming services’ operations. It was Willard’s work as outside counsel for Scripps Networks in connection with its technology and operations divisions that resulted in Willard joining Scripps Networks in 1998. Throughout its initial existence, the firm worked with its clients in their efforts to build their business. The service mark of the firm (then and now), “BUILDING ON IDEAS” signifies that effort.